Descripción del programa:

Marketing is a social process where groups and individuals participate who seek to satisfy what they need and want by creating, offering, and freely sharing products and services that others value. The Master in Marketing trains the student to master the theoretical and practical functions of marketing of the current businesses and other organizations. This program trains specialists with managerial skills, in the identification of market opportunities, with the capacity to implement marketing strategies, which provide a increase of competitiveness to the company.